Programmatic Lunch

2017 Awards - Final deadline extended to 25 August

Tim Maytom

We're giving people a final week-long extension on getting their entries in for the 2017 Effective Mobile Marketing Awards. The new deadline is midnight UK time on 25 August 2017.

So far, we've had over 150 entries in this year's Awards, with campaigns and solutions submitted from the UK, US, France, Germany, Japan, Turkey and Brazil, to name just a few. We're giving people one more week to secure sign-off from brand partners and put the final polish on their submissions before we start the judging process.

There are 36 categories to choose from, including many familiar ones and some new, like Most Effective In-app Advertising Campaign; Most Effective Launch Campaign; and Most Effective Personal Assistant App, acknowledging the growing popularity of devices like the Amazon Echo and Google Home.

We'll also be announcing the shortlist for our People's Choice categories shortly, which will allow you to vote on four key awards: Mobile Marketer of the Year, Rising Star of the Year, Ad or Martech Platform of the Year and Brand of the Year.

Entering this year’s Awards couldn’t be easier: just register here, choose the categories you wish to compete in, and upload your entries.

Each year, the Awards attract entries from brands and agencies across the globe, culminating in an Awards Ceremony in London in November. Last year’s winners included Jaguar, Virgin Media, Tesco, Camelot, Barclays, Amstel, M&S, New Look, Levi’s and Unilever brands Lynx and Knorr. Agencies honoured for their work included Mindshare, OMD, Nimbletank, Textlocal, Future Platforms, LoopMe and Mediavest.

There’s more information here.