American carrier US Cellular has appointed 2ergo to provide turnkey managed services. The deal will see 2ergo providing US Cellular with mobile marketing consultancy, project management and creative services, as well as mobile websites, plus SMS, MMS and mobile couponing programs.
2ergo will assist with direct marketing to US Cellular’s 6.1m customers. 2ergo will also support the events and sponsorships marketing team to develop, execute and analyse results-oriented mobile campaigns using its messaging, mobile website and mobile voucher platforms. 2ergo will also provide project management, Quality Assurance and tech support.

“US Cellular’s innovative business strategies lead them to deliver an exceptional wireless experience and unique customer loyalty programs,” says 2ergo joint managing director, John Stevens. “This partnership combines their commitment to provide the best service in the industry with 2ergo’s mobile marketing technology and our experienced professional services team. Together we will create personalised, interactive and measurable mobile programs designed to make a big impact on brand loyalty.”