Mobile Marketing Magazine sits down with LinkedIn UK’s Head of Brand Marketing, Zara Easton, to discuss Gen Z engagement and AI integration, successful brand marketing strategies and how brands can
Amazon has concluded its $4 billion investment in Anthropic, adding $2.75 billion to complete the deal in the generative AI (GenAI) company, which it acquired a minority stake in last
Snap has launched new brand safety solutions in partnership with Integral Ad Science (IAS). The partnership will give advertisers transparency into the percentage of safe and suitable content their ads
Global freelance platform, Fiverr has partnered with entrepreneur, podcaster and Dragons Den star, Steven Bartlett in a bid to support UK SMB growth. Bartlett will join various UK SMB owners,
TikTok famous pre-loved luxury reseller, Luxe Collective, has appointed Andy Hamilton as its new Chief Trade Officer. Hamilton has over 20 years of experience, with 14 years spent at Adidas,
Spotify is now testing educational video-based courses in the UK, offering users the chance to learn skills in a range of subjects including music making, creativity, business and healthy living.
BT and Global have announced a 10-year partnership to upgrade payphones in the UK and launch more digital hubs for local communities. In a move to provide better connectivity and
St. James Place (SJP) has partnered with Sky Arts to debut its first sponsorship as it aims to drive brand awareness. Created in partnership with ad agency Recipe, the move
The Red Carnation Hotel Collection (RCH) Head of Social Media, Molly Peel, has been announced as Masterclassing’s Social and Influencer Masterclass keynote speaker. Taking place in London on 23 April
Jesse Wiafe is a marketing executive and copywriter at Yodel Mobile, a leading mobile app marketing company. Assisting the agency’s growth efforts, Jesse regularly shares insights on the latest app