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Guest Column

Cannes Can
As the Cannes Lions Festival kicks off this weekend, James Connelly, co-founder and MD at Fetch, explains why every mobile marketer should be considering the event
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15 Per Cent of Apple hardware Updated to iOS 6 Within 24 Hours

According to Chartboost, a mobile gaming ad platform, just 24 hours after the newest version of iOS was released, 15 per cent of devices were already running it.

This looks to be the fastest adoption yet, as iOS 5 took around five days to hit 20 per cent adoption.

iPhones were updated the most quickly by eager fans, followed by iPad and then iPod Touch.

 

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