EachScape 'drag and drop' dev used in Nine West retail stores
EachScape, a ‘drag and drop’ platform for building and managing native apps, has been selected by The Jones Group to power and manage an enterprise app for its Nine West women’s clothing brand.
The app will be used by Nine West salespeople in retail stores for accessing internal tools, including lookbooks, retail store layouts and training materials. It will also be used for ecommerce, enabling the teams to order items online that are out of stock. Nine West will be able to build the app like a developer, with no coding required.
“The Nine West iPad app is a critical ingredient in creating an interactive shopping experience in our stores,” said Scott Bowman, group president of global retail and international development at The Jones Group. “This integrates our digital channel into the store experience while also providing our store team with an experiential management and training tool."
EachScape can be used to create apps for iOS, Android, GoogleTV, and HTML5. Its clients include Nivea, Kurt Geiger and NBC.