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Guest Column

Orange Wednesdays – Lessons Learned
Adhish Kulkarni, CMO of Lumata, asks what marketers can learn from one of mobile marketing’s biggest success stories.
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Playing Fetch

David Murphy speaks to Fetch co-founder and managing director James Connelly about what exactly it is, as a full-service mobile marketing agency, that Fetch does; what big brands' mobile budgets look like; and whether the industry is too confusing

You can listen to the interview below, or download it as a podcast by clicking here.

 

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