Crimtan Acquires Scenestealer

Digital ad tech firm Crimtan has acquired video software company Scenestealer for a undisclosed six-figure sum. 

The deal includes Reflow, Scenestealers rich media management and delivery platform which is intended to make it quicker and cheaper to build rich media and video creative.

“Crimtan is always on the lookout for new products that complement our existing business and deliver real benefits to clients,” said Crimtan managing director Paul Goad. “Scenestealer’s rich media and video creative solutions significantly enhance our branding offer and put us right at the forefront of creative technology development. 

“There is strong evidence that rich media and video advertising will continue to experience strong growth, and more and more advertising will be delivered to mobile and tablet formats. Our acquisition of Scenestealer means we are ideally placed to take advantage of this trend.”