DMA Goes Interactive

The DMA (Direct Marketing Association) is staging the latest in its series of one-day Interactive Mobile Marketing Workshops at the Business Design Centre, Islington, London next Tuesday, 10 July. The event runs from 9.30am 4.30pm and costs 199 (plus VAT) for members, 249 for non-members.
The event will include key findings from the latest research into the mobile consumer; costs associated with the channel; case studies form leading brands; and a look at the various aspects of mobile marketing, including mobile advertising, content download user generated content, and location-based services. Theres also an interactive Try The Technology session where delegates will get involved with mobile messaging, couponing, ticketing, content download and more.
Speakers include Nick Fuller from Nick Fuller Digital DM; Paul Berney Managing Director at Response Mobile; Robert Thurner, Commercial Director at Incentivated; Nick Weatherall, Head of Sales at Future Publishing; Alex Meisl, Chief Executive of Sponge; and Nicholas Cuminsky, Account Director at AdMob.
For more information, email philippa.kehyaian@dma.org.uk or click here.