Cannes 2

Dmexco 2016 - YouAppi

Tim Maytom - Sponsored

David Murphy talks to Moshe Vaknin, co-founder and CEO of YouAppi, about the company's work in user acquisition and re-engagement, the importance of fraud detection and prevention when it comes to mobile, and how the firm has been working to develop technology that guarantees 100 per cent fraud-free clicks.

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