Video landing pages and product videos used in retail apps and websites can increase conversions up to 80 per cent, with 88 per cent of visitors staying longer on sites with video content displayed prominently.
That's according to a new infographic from video production company Hyperfine Media, which explores some of the key trends occurring in video marketing at the moment, as well as the figures behind them, such as the fact that 15 per cent of top brands are currently making use of Periscope's live-streaming video, which broadcasts around 350,000 hours of video a day.
You can find these facts and more in the infographic below.
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