Only Three Weeks Left to Enter Our Awards

award winnersOnly three weeks remain until the entry deadline of 8 August for the 2014 Effective Mobile Marketing Awards, sponsored by Celtra and Theorem.

Winners from last years awards included Intel, Pepsi, Mothercare, Warburtons and Orange, with winners from four continents and a wide range of industries. This year there are 40 categories to compete in, with new categories including Most Effective Native Advertising Campaign, Most Effective Mobile-First Campaign and Most Effective Event Tie-in Campaign.

This year will also see our first ever Peoples Choice Awards, for Mobile Marketer of the Year, Most Effective Agency, Most Effective Brand and Most Effective Technology Provider. The shortlist for these Awards will be drawn up by the Awards judging team, with the winners chosen by the industry through a public vote. A full list of categories can be found at the end of this article.

The Awards Ceremony will take place at The Grange Tower Bridge Hotel on 27 November. Tickets for the the Ceremony will be available once the shortlist has been announced in September.

As always, we have gathered some of the best and brightest experts in the business together to act as our judging panel, including mobiThinking editor Andy Favell; James Cameron, found of mobile-first events company Camerjam; mobile marketing specialist Helen Keegan; Russell Buckley, UK government advisor on startups and the IABs Jon Mew. Mobile Marketing editor David Murphy will chair the judging panel.

We are still inviting sponsors to support the Awards. As a sponsor, youll benefit from extensive publicity in the lead up to the event though our own eBlasts and articles on the web and in our print and iPad editions, plus those written by our media partners, including the IAB. You will also receive premium branding during the Awards Ceremony. If youre interested in sponsorship of the awards, get in touch on +44 (0) 20 7183 2920 or contact John Owen via email.

The full list of categories is as follows:

  •     Peoples Choice Award – Mobile Marketer of the Year
  •     Peoples Choice Award – Most Effective Agency
  •     Peoples Choice Award – Most Effective Brand
  •     Peoples Choice Award – Most Effective Technology Provider
  •     Most Effective Advertising Platform
  •     Most Effective Advertising Network
  •     Most Effective Mobile-first Service
  •     Most Effective App or Site Building Platform
  •     Most Effective Responsive Site
  •     Most Effective Mobile Site
  •     Most Effective Consumer App
  •     Most Effective Enterprise App
  •     Most Effective Consumer Tablet App
  •     Most Effective Enterprise Tablet App
  •     Most Effective Use of Payment Technologies
  •     Most Accessible App
  •     Most Effective Mobile Advertising Campaign
  •     Most Effective Programmatic Buying Campaign
  •     Most Effective Native Advertising Campaign
  •     Most Effective Rich Media Campaign
  •     Most Effective Guerrilla Campaign
  •     Most Effective Social Campaign
  •     Most Effective Affiliate Campaign
  •     Most Effective Messaging Campaign
  •     Most Effective Search Campaign
  •     Most Effective Use of Video
  •     Most Effective CRM Campaign
  •     Most Effective Sales Promotion Campaign
  •     Most Effective Brand Campaign
  •     Most Effective Tablet Advertising Campaign
  •     Most Effective Integrated Campaign
  •     Most Effective In-store Initiative
  •     Most Effective Publishing Campaign or Solution
  •     Most Effective Travel & Tourism Campaign or Solution
  •     Most Effective Gambling Campaign or Solution
  •     Most Effective Financial Campaign or Solution
  •     Most Effective Retail Campaign or Solution
  •     Most Effective Charity Campaign or Solution
  •     Most Effective Entertainment Campaign or Solution