NASCAR’s annual Sprint Unlimited at Daytona race, the opening race of the NASCAR Sprint Cup Series, will have a special mobile twist to it this year when it kicks off on 16 February.
Sprint’s NASCAR Mobile’13 app enables fans to vote in real-time and change different aspects of the race, including the number of laps for each segment, whether a pit stop will be allowed after the first segment, how many tires can be changed during a pit stop, and the number of cars to be eliminated after the second segment.
This system will also be available online, but votes made using the app will count twice.
“We are excited to provide our fan base this first-of-its-kind opportunity to directly be involved in determining the race’s format and in-race decisions,” said Robin Pemberton, VP of competition for NASCAR. “By allowing our fans this type of interaction, we hope that more fans will be tuned in to the event than ever before.”