Accenture

Accenture Interactive acquires Hamburg-based creative agency

Accenture Interactive has acquired Kolle Rebbe, a creative agency based in Hamburg for an undisclosed fee. The acquisition is the groups third German agency acquired in less than two years,

Accenture

UK consumers enjoy personalised experiences, but are reluctant to share their data

Though UK consumers are annoyed by the lack of personalisation that brands deliver, they remain concerned about handing over their personal data in order for this personalisation to occur. According

Accenture

Movers & Shakers: OpenX, Wunderman, Dentsu Aegis, Accenture, DigitalBridge, TabMo

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is a regular feature following the hottest hires in the

Accenture

Teavaro: If you’re afraid of asking customers for GDPR permissions, you may need to take a look at your business

As you are likely aware of, the implementation of the General Data Protection Regulation, more commonly known as simply GDPR, is fast approaching. In fact, the 25 May 2018 is

Accenture

Apple and Accenture partner for enterprise apps

Apple and Accenture have announced a partnership to develop businesses solutions on the iOS platform. The partnership will see Accenture create a dedicated iOS practice within Accenture Digital Studios in

Accenture

Accenture acquires creative marketing agency Wire Stone

Global professional services company Accenture has acquired Wire Stone, a US-based creative marketing agency, bringing it up to 14 acquisitions in the last five years. The terms of the deal

Accenture

Accenture acquires Texas-based digital optimisation company Clearhead

Global professional services company Accenture has acquired Clearhead, a digital optimisation company, in a bid to strengthen the personalisation services of its digital agency, Accenture Interactive. The terms of the

Accenture

Movers & Shakers: Accenture, Metia Group, MarketInvoice, Dentsu Aegis and NewsWhip

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is a regular feature following the hottest hires in the industry,

Accenture

Google, Accenture and Mark Zuckerberg investment fund back Canadian AI research centre

Google, Accenture, and the Chan Zuckerberg Initiative are amongst a host of founding sponsors for a new artificial intelligence (AI) research institute in Toronto, Ontario, Canada. The Vector Institute has

Accenture

MWC Predictions: 5G, IoT, Header Bidding and More

Mobile World Congress 2017 is just a few days from kicking off, and as always, Mobile Marketing Magazine will be there to cover all the announcements and developments coming out

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