During Apple’s highly anticipated September 2019 event, the tech giant announced an upgraded version of almost all of its most popular products, including iPhones, iPads, and Apple Watches. As an
Apple has confirmed that the company is relying on Services and iPad sales for growth, according to its financial report from Q2 2019, which ended on March 30. Apple saw
Bitmoji and Snapchat topped this year’s iOS app charts, while Super Mario Run was the most downloaded iPhone game, as Apple reveals its best performers of 2017. Other top apps
Apple has reported its financial results for Q3 2017 (the three-month period ended 1 July). The companys revenues for the quarter stood at $45.4bn (£34.3bn), up 7.2 per cent year-on-year, while profits
Apple has plans to release three new iPads this year – according to a note by analyst Ming-Chi Kuo at KGI Securities, reports 9to5Mac. The 12.9in, 10-10.5in and 9.7in models
Apple is reportedly working with technology and manufacturing partners in the US and Asia in develop wireless charging that could be used within its mobile devices as soon as next
Shopping channel QVC UK has launched an update for its iPad app aimed at providing customers with a platform to interact with each other and the channel while watching their
Apple’s latest mobile OS upgrade is causing older iPhones and iPads to crash when the owners try to upgrade to the new OS, according to a report from Reuters. The
Dutch airline KLM is deploying iPads on its aircraft, not for passengers’ entertainment, but in order to enable the crew to work more efficiently. KLM is working with Teleena on
Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in
Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the
Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.
David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
As consumer demand for privacy grows ever-stronger, Google has begun building privacy-centric advertising solutions that will change the way user data is leveraged for retargeting campaigns. But what does that mean for advertisers and how can mobile marketers adapt to ensure that retargeting on Android continues to drive value? To find out, Remerge spoke to Güven Soydan, who has led several product teams throughout his 14-year career in digital advertising. Today, as VP of Product at Remerge, Güven and his team are among the first to work directly with Google on the development of their new advertising framework
Following the news that SeenThis’ carbon reduction goals have been approved by the organisation behind the international standard for corporate climate target setting, the Science-Based Targets initiative (SBTi), the adaptive streaming company’s Sustainability Lead, Simon Jonansson, tells Mobile Marketing about SeenThis’ efforts to reduce the climate impact of online advertising
Couldn’t make Cologne this year? GumGum’s General Manager, EMEA, Peter Wallace gives us the lowdown from this year’s DMEXCO, providing updates on everything from the future of the cookie, to the mysteries of the metaverse
Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has
In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale
Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms
In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support
Customers expect a personalized, seamless experience when they interact with brands – which is why business demand for customized customer engagement solutions has never been stronger. Read this IDC Analyst
But how do you select the right tool as per your needs in a crowded space? It is important to trust not only peer reviews but also independent analyst research