Programmatic

Integral Ad Science buys digital advertising transparency provider Amino

In April of last year, IAS partnered with Amino to ‘bridge the transparency gap in programmatic’ by delivering a solution to show advertisers the true cost of their qualified media

Programmatic

Netmums leads launch of family-focused programmatic alliance

Parenting Plus, led by the Netmums sales team, creates an alliance boasting an audience of 11.9m unique users, 140m ad impressions per month, and 13m video impressions

Programmatic

Chinese beauty platform Meitu launches programmatic video ads

The deal will enable Meitu to monetise video ad inventory sold on its BeautyPlus, Beauty Cam, and Meitu Xiu Xiu platforms via SpotX’s supply side platform in the Asia Pacific region

Programmatic

Channel 4 enters programmatic partnership with The Trade Desk

The Trade Desk will offer access to Channel 4’s inventory programmatically, giving advertisers the means to target 23m viewers across connected TV and other devices

Programmatic

Talking Programmatic with Zeotap

Alex McIlvenny, UK country manager at Zeotap, sits down with Mobile Marketing to discuss privacy and data

Programmatic

Programmatic Lunch 2019: Zeotap

Alex McIlvenny, UK country manager at Zeotap, discusses the challenges and trends in ad tech, privacy, and the

Programmatic

Programmatic Lunch 2019: Inskin Media

Luke Roback, ad operations director at Inskin Media, discusses the key trends in programmatic and how to get it right

Programmatic

Programmatic Lunch 2019: Rakuten Viber

Cristina Constandache, chief revenue officer at Rakuten Viber, discusses why businesses should go beyond programmatic to reach consumers. Check out more coverage surrounding our Programmatic Lunch event and how the

Programmatic

Programmatic Lunch 2019: DAX

Bradd Tipler, group head of DAX & digital at Global, discusses digital audio, how programmatic plays into that, and the current state of measurement

Programmatic

Go beyond programmatic this holiday season

Cristina Constandache, chief revenue officer at Rakuten Viber, explains why its time to go beyond programmatic and start leveraging messaging apps to gain customer attention

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