Realeyes

Six-second video ads are lacking emotional impact – report

A lack of emotional impact from six-second mobile video ads, alongside the repurposing of TV ads for the smaller screen, could be acting as a detriment to sales, according to

Realeyes

YouTube Reveals Most Popular Christmas Ads

YouTube has released viewing figures for Christmas adverts hosted on its platform, revealing which brand has managed to prove the most popular with its seasonal campaign. John Lewis Buster the

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