Reddit

Reddit and Google strike $60m annual data-sharing deal

Reddit has signed to grant Google with exclusive access to its data for use in Search and within its Generative AI projects. The deal reportedly worth $60 million per year,

Reddit

Interview: Reddit’s VP of International Growth on becoming more ‘accessible and culturally relevant’

Reddit’s VP of International Growth, Durgesh Kaushik, sits down with Mobile Marketing Magazine to discuss the innovative strategies being implemented by the social media platform to scale growth in core

Reddit

Reddit predicts the demise of generational marketing in 2024

Reddit’s Head of Mid Market UK, Hannah Walker, has predicted the era of categorising consumers solely by age may be drawing to an end next year. According to Walker, who

Reddit

Reddit opens doors on Canada office

Reddit enters Canada with dedicated management, sales, community, and engineering teams based out of Toronto

Reddit

Reddit inks partnership with Omnicom to scale ad business

The ‘Enterprise Partnership’ agreement will provide the clients of OMG agencies with a more effective way of engaging Reddits 52m users

Reddit

“Its a frontrunner when it comes to creative”: Reddit discusses entry into UK market

Tyrone Stewart chats with Harold Klaje, VP & President of Global Advertising at Reddit, about the platforms arrival in the UK and what it means for advertisers

Reddit

Reddit unveils its first performance-driven ad format

Reddit has announced the integration of CPC (cost per click) ads as its first performance-driven ad offering, as it aims to optimize the sites business performance. Reddit said the use

Reddit

Reddit is bringing mobile native ads to its apps

Reddit is preparing to launch native promoted posts for its mobile apps as it looks to help advertisers reach Redditors on the platform they use the most. These native ads

Reddit

Reddit gives brands access to its data and subreddits through Sprinklr

Reddit has teamed up with Sprinklr, a customer experience management platform for enterprises, to give brands access to its data, send and receive private messages, and publish to any subreddit

Reddit

Reddit shuts down Nazi forums in clampdown on violent content

Reddit has cracked down on boards dedicated to Nazi, white supremacist, and generally extremist ideologies, after updating its policies to ban content “that encourages, glorifies, incites, or calls for violence

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