Sky

Sky, TalkTalk & BT pledge protection for vulnerable customers

Telecoms giants, Sky, BT, TalkTalk and Virgin Media O2, have agreed to set new measures aimed at safeguarding the most vulnerable individuals. During the ongoing upgrade of phone lines to

Sky

EE takes on Sky and Virgin Media with new TV service

Telecoms giant EE has launched its new service, EE TV, aimed to offer a flexible TV experience for UK homes. A first-of-a-kind offering, which includes flexible content packages. replaces BT

Sky

Sky partners with TVSquared to measure true TV ad effectiveness

The tool, dubbed ‘Direct Web Attribution’, will enable advertisers to measure the impact a TV campaign has in generating interest and traffic to a brand’s platforms

Sky

Social distancing is making Brits more excited for Disney+ launch this month

Social distancing is making Brits more excited for Disney+ to launch this month

Sky

Budweiser launches Premier League review show with Sky

Budweiser strengthens its existing partnership with the Premier League with launch of football review show on Sky

Sky

Kia turns to Sky to drive awareness of electric cars

Kia has teamed up with Sky Media to launch an ad campaign to promote the benefits of the automaker’s electric cars. The partnership was brokered by Havas with additional support

Sky

Sky launches self-serve TV analytics tool

Sky Media has released a self-service tool to enable advertisers and media agencies to plan, evaluate and report on parts of their TV campaigns. Sky Analytics is an online portal

Sky

Sky rolls out unlimited streaming to its Mobile customers

Sky is giving its Mobile customers unlimited streaming on any of its apps without using any of their data allowance. With the update to Sky’s Watch offer, customers can stream

Sky

2018 Awards Preview – Most Effective B2B App

Ahead of our 2018 Effective Mobile Marketing Awards, well be previewing the nominees in each category, giving you a glimpse at the high quality of entries weve seen this year.

Sky

Comcast and AT&T get regulator nod for huge acquisition deals

Both AT&T and Comcast have had their media acquisition deals approved by regulators, giving them the green light to acquire Time Warner and Sky respectively. The Comcast deal was approved

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