Telenor Selects Acision

Telenor Pakistan has selected messaging and billing company Acisions Next Generation Short Message Service Centre (SMSC) Pre-delivery Service Agent (PSA) message charging gateway and Business Tools platform. As Telenor Pakistan continues to aggressively expand its market share in the region, says Acision, these new solutions will help to quickly implement new services, understand customer usage patterns and ensure sufficient capacity for expansion in the future.
Telenor Pakistans decision to expand with Acisions highly scalable solutions will allow the operator to trial new messaging services and key features with customers before commercially launching them to the market, providing the highest quality experience for its subscriber base. As a result of strong and sustained development in the regions mobile market, Telenor Pakistan, the countrys fastest growing operator, is competing for new subscribers from a rapidlyp-increasing customer base.
Acision says its PSA will help Telenor Pakistan to benefit from a simplified message charging architecture, which reduces the complexity and cost of launching new service plans across both pre- and post-paid subscriber bases. In addition to managing performance and efficiency, Telenor Pakistan will use Acisions Business Tools to analyse subscriber usage patterns and obtain operational intelligence. This will enable Telenor Pakistan to understand what their customers want and offer them value-added services through targeted marketing campaigns, thereby enhancing subscriber satisfaction, while at the same time ensuring future revenue growth. 
For an operator to harness a strong subscriber base, it is paramount that services offered can cope with the growing demand of future subscribers, says Boudewijn Pesch, Asia Pacific Managing Director for Acision. Telenor Pakistan has recognised that Acision delivers robust, scalable market-leading solutions in messaging and charging, coupled with the experience and support capability to assist Telenor Pakistan with its future long-term growth.