The latest version of the Mobile Marketing iPad app is currently featured in the Whats Hot list in the App Stores Business Section. Apple’s decision to feature the app has boosted downloads of the app by 54 per cent compared to the previous week. The latest edition, issue seven, has so far seen a total 2,388 downloads.
The app provides a digital copy of the quarterly magazine, with all the same content, taking a deeper look at the world of mobile marketing, plus additional interactive features. It includes articles on SMS Marketing, Gamification, Real-time Bidding and iPad publishing, as well as profiles on Txtlocal, mob.is.it, akazoo and Big Time Entertainment.
There’s also a piece from VisionMobile MD Andreas Constantinou, looking at how brands go mobile, and Dimitrios Kontarinos, VP, Innovation at Velti, reveals the secrets of HTML5. 
You can download the app for free here.
