Leveraging Apps to Increase Customer Lifetime Value – Mobify

leveraging-app-ipad

Research from Nielsen shows that consumers spend an average of 30 hours per month using apps in those ‘I-want-to-know/go/do/buy’ moments, confirming that apps play an integral role in our daily micro-moments.

Designed and executed correctly, there’s no question that apps represent a key channel for brands to drive customer lifetime value (CLV), both offline and online. By addressing customer needs with real-time, relevant information, brands can leverage apps to harness and sustain CLV and secure a true competitive advantage.

Read Mobify‘s Leveraging Apps to Increase Customer Lifetime Value to:

  • The new metric of retail success: Customer Lifetime Value (CLV)
  • How apps act as a key driver of CLV and mobile commerce
    at large
  • What infrastructure is required to successfully launch your app
  • How to build apps that are easy to use, valuable to engage with and worth returning to again and again

Download the whitepaper here

Newsletter Signup

Complete the form below to complete your signup.