German digital newspaper, magazine and book distributor PUBBLES has partnered with WoodWing Software to integrate WoodWing’s Digital Magazine Tools viewer into its updated App 1.2 offering. The move means that publishers using WoodWing’s solution will be able to sell digital versions of their titles directly via the PUBBLES platform.

The first fruit of this relationship has been the creation of a tablet version of German illustrated weekly magazine stern. As reported previously on Mobile Marketing, WoodWing’s software has also enabled tablet versions of German motoring magazine AUTO BILD and daily newspaper Frankfurt Rundschau.

Dr Bernard Mischke, PUBBLES managing director, says: “With the integration of WoodWing’s viewer in PUBBLES, we expand the options of publishers to distribute their content in an industry-accepted format.” Describing PUBBLES as a “next generation kiosk for the distribution of digital content,” Erik Schut, WoodWing Software president, adds: “With PUBBLES, publishers now have an attractive distribution channel available, which enables them to tap new revenue sources.”