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Eye tracking findings emphasise the importance of measuring attention in digital advertising

Eye tracking findings emphasise the importance of measuring attention in digital advertising

Featured
Bacardi launches Domino campaign to promote Bacardi Spiced Rum on TV, VOD and social

Bacardi launches Domino campaign to promote Bacardi Spiced Rum on TV, VOD and social

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Aldi trials its first checkout-free store in London

Aldi trials its first checkout-free store in London

Guest Columns
In conversation with Frederic Tallier, Impact

In conversation with Frederic Tallier, Impact

News
Creator IQ acquires influencer marketing analytics firm, Tribe Dynamics

Creator IQ acquires influencer marketing analytics firm, Tribe Dynamics

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ADventure initiative aims to attract young talent to the ad industry

ADventure initiative aims to attract young talent to the ad industry

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Tappx acquires video generation and monetization platform PlayOn Content

Tappx acquires video generation and monetization platform PlayOn Content

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SPACE10 and IKEA publish latest Everyday Experiments

SPACE10 and IKEA publish latest Everyday Experiments

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SEAT and CALM extend their mental health collaboration with 'The Language of Listening' campaign

SEAT and CALM extend their mental health collaboration with 'The Language of Listening' campaign

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Pepsi MAX launches ‘Nothing tastes better than a 100% recycled bottle’ campaign
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Pepsi MAX launches ‘Nothing tastes better than a 100% recycled bottle’ campaign

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Westfield London launches Army of the Dead VR experience
News

Westfield London launches Army of the Dead VR experience

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Zeetta Networks calls on universities to get involved in 5G-ENCODE project

Zeetta Networks calls on universities to get involved in 5G-ENCODE project

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BT rolls out first Street Hub 2.0 units, donates up to £7.5m of ad space to small businesses

BT rolls out first Street Hub 2.0 units, donates up to £7.5m of ad space to small businesses

News
News UK gears up for talkTV launch in 2022

News UK gears up for talkTV launch in 2022

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Shutterstock launches 100% Shutterstock campaign across cable, connected TV and social

Shutterstock launches 100% Shutterstock campaign across cable, connected TV and social

News
ICO issues big fines for nuisance comms to We Buy Any Car, Saga and Sports Direct

ICO issues big fines for nuisance comms to We Buy Any Car, Saga and Sports Direct

News
Squeaky Bean pushes veganism with Squeaky House influencer project

Squeaky Bean pushes veganism with Squeaky House influencer project

Guest Columns
Not all creative tech is equally creative
Guest Columns

Not all creative tech is equally creative

News
Avon celebrates 135 years with enhancements to its digital platform and a $1.35m pledge to women's causes
News

Avon celebrates 135 years with enhancements to its digital platform and a $1.35m pledge to women's causes

News
Lucozade supports Apprentice Nation with webinars and on-demand content to inspire young people

Lucozade supports Apprentice Nation with webinars and on-demand content to inspire young people

News
Influencer marketing platform CreatorIQ raises $40m

Influencer marketing platform CreatorIQ raises $40m

News
P&O Cruises launches brand campaign across TV, social and online

P&O Cruises launches brand campaign across TV, social and online

News
Ford DOOH campaign aims to dispel electric vehicle range anxiety

Ford DOOH campaign aims to dispel electric vehicle range anxiety

Guest Columns
App Store Optimization – In-app Purchase Policy changes

App Store Optimization – In-app Purchase Policy changes

News
TheJobApp launches to match up gig workers with businesses struggling to find staff

TheJobApp launches to match up gig workers with businesses struggling to find staff

News
Honda and Billboard launch their first TikTok Hashtag Challenge
News

Honda and Billboard launch their first TikTok Hashtag Challenge

Guest Columns
Is mobile bingo the new gaming trend?
Guest Columns

Is mobile bingo the new gaming trend?

News
O2 trial shows effectiveness of tethered drone/5G combi in assisting first responders

O2 trial shows effectiveness of tethered drone/5G combi in assisting first responders

News
Colt launches the Colt Technology Classroom to bridge the digital divide

Colt launches the Colt Technology Classroom to bridge the digital divide

News
Volograms launches Volu app for easy AR and VR content creation from your phone

Volograms launches Volu app for easy AR and VR content creation from your phone

News
Bombay Sapphire launches TV and social campaign to promote Bombay & Tonic cocktail

Bombay Sapphire launches TV and social campaign to promote Bombay & Tonic cocktail

News
Facebook and Ray-Ban launch Ray-Ban Stories smart glasses

Facebook and Ray-Ban launch Ray-Ban Stories smart glasses

News
Admixer to join other leading industry players at upcoming Adsider LIVE/Programmatic Spend event

Admixer to join other leading industry players at upcoming Adsider LIVE/Programmatic Spend event

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