2021 Effective Mobile Marketing Awards open for business

The 2021 Effective Mobile Marketing Awards are open for entries from brands and agencies across the world. The awards, now in their 12th year, celebrate excellence in digital marketing across 28 categories. Winners in last year’s competition included SEAT, T, 7-Eleven, Gousto, McDonald’s, the United Nations, and T-Mobile Netherlands.

There are a total of 23 categories to enter, including new, individual categories for the Most Effective Campaign on TikTok, Instagram, Snapchat and Facebook. The Awards also include a category for the Most Effective Pandemic Campaign, plus categories for the Most Effective Attribution Solution and Most Effective Anti-fraud Solution.

The entry deadline is 25 June. The entry fee is £195 plus VAT per submission, to enter into one category. The cost to enter the same campaign or solution into additional categories is £150 per additional category.

There’s more information here. Or you can click here to head straight to the Awards Portal and start on your entries.

In the meantime, here’s the full list of categories…

Most Effective Location Campaign

Most Effective Performance Marketing Campaign

Most Effective Messaging Campaign

Most Effective Advertising Campaign

Most Effective Launch Campaign

Most Effective Retail Campaign

Most Effective App Install Campaign

Most Effective AR/VR Campaign

Most Effective Integrated Campaign

Most Effective Pandemic Campaign

Most Effective FMCG/CPG Campaign

Most Effective Paid Social Campaign

Most Effective Influencer Campaign

Most Effective Search Campaign

Most Effective TikTok Campaign

Most Effective YouTube Campaign

Most Effective Snapchat Campaign

Most Effective Instagram Campaign

Most Effective Facebook Campaign

Most Effective Twitter Campaign

Most Effective Use of Data

Most Effective Anti-fraud Solution

Most Innovative Campaign