More than 35 senior executives from the financial services industry have signed up for our Mobile Finance Masterclass, the latest event in our Masterclass series, staged in partnership with Camerjam, which takes place in London on 24 May.

Banks and other financial institutions attending at the event include HSBC, Santander, Barclays, American Express, MORE TH>N, Lloyds Banking Group, Visa and Aviva.

They will have the opportunity to hear from mobile experts from Vodafone, Velti, Ericsson, Incentivated and others about how to use the mobile channel in their business.

The event format comprises six quick-fire case studies on different aspects of mobile, delivered by experts in their field, followed by a series of speed roundtables where financial services executives can discuss their challenges and requirements directly with the mobile There are four more Masterclass events planned for 2011:

• Travel & Tourism – June 
• Automotive – September 
• Sports & Leisure – October
• Property – November

If you work in the financial services sector and are interested in registering to attend the Mobile Finance Masterclass for free, you can do so here.

To get involved in future Masterclass events as a specialist solutions provider, please contact: [email protected] or T: 077696 74824.

You can see video highlights of our Mobile Retail Masterclass here.