4Music.com to Relaunch with Responsive Site
- Friday, January 10th, 2014
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4Music is relaunching 4Music.com as a responsive online entertainment experience with a range of media-playing options and greater social integration.
The site offers music-related editorial content, video playlists curated from a range of music platforms and a TV widget with links to shows currently being shown on Box TV – the companys seven channel simulcast player.
Channel 4 and Bauer Media launched the Box TV joint venture last year, which brings together 4Music, to The Box, Smash Hits, Kiss, heat, Magic and Kerrang. The Box+ app launched in December and the portfolio already attracts an average of 14.8m viewers.
4Music is currently the most watched music TV channel in the UK, capturing 31 per cent of the population, or 17.6m people in Q3.
The 4Music.com site launches on 27 January. The Drupal-based site was created by Amido.