57 Per Cent of UsVsTh3ms 7m Visitors on Mobile in November

Screenshot_2013-12-02-13-27-24Trinity Mirror-owned digital humour site UsVsTh3m hit 7m monthly unique visitor during November, with 57 per cent (4m) coming from mobile devices.

Launched in May as the publishers answer to viral hits like Upworthy and Buzzfeed, UsVsTh3m reached 1m users in September.

In November, by our calculations, the sites traffic came close to matching sister publication The Mirror Online which, according to UKOM data from September, attracts around 8m monthly visitors, 3.3m of them on mobile.

Trinity Mirror will be launching Ampp3d – another experimental site which it describes as “producing socially shareable data journalism” – in the near future.