The Future of Mobile

60 and Counting for the Mobile Brand & Agency Masterclass

David Murphy

[img_assist|nid=14806|title=|desc=|link=popup|align=left|width=150|height=150]More than 60 brand and agency executives have so far signed up to attend the Mobile Brand & Agency Masterclass, the final event in our 2011 Mobile Masterclass Series, staged in conjunction with Camerjam.
The event takes place in London on the afternoon of 22 November, and brings together senior agency and client-side marketers, with mobile experts who can help them put mobile to work in their business.

The event will cover mobile sites, apps, advertising, location-based services and more. After a brief introduction to each of the mobile experts’ companies and services, we move to a round table Mobile Surgery format, with each mobile expert spending 15 minutes with one group of delegates on one table.

After 15 minutes, the mobile experts move round, until every delegate has had the opportunity to hear from each mobile expert on a one-to-one basis. Feedback from delegates at previous Masterclass events suggests this is where the event delivers real value.

Companies that have so far confirmed their attendance at the event include American Express, AB InBev, Barclays, , Coca-ColaComet, Ladbrokes, Mars, and Visa. On the agency side, Aegis Media, Carat, MEC, Mediacom, Starcom Mediavest and Zenith Optimedia are all due to attend.

Brand & Agency executives can register to attend the event for free here. To get involved in any of our Masterclass events as a specialist solutions provider, including our 2012 events in the UK, the US and Germany, please contact: or T: 077696 74824. And for full details of the 2012 Mobile Masterclass schedule, click here.