7bn TV Screens by 2017, says Strategy Analytics

Strategy Analytics tv statsSmartphone adoption is growing, not killing, the TV industry, says Strategy Analytics latest report TVs Not Dying, Its Changing.

There will be 7bn TV-ready devices in use by 2017, growing from 5.1bn at the end of 2013. The report calls this the second wave of rapid expansion, driven by smartphones and tablets, following the first wave of the early 2000s, created by the rise of the PC.

“TVs impending death has been overstated by some commentators,” says David Watkins, director of connected home devices at Strategy Analytics. Principal analyst David Mercer added: “TV and video companies, whether they are in content production, distribution, or any related discipline, must get out of the mindset that their business is purely about the traditional TV screen.”