Dance music brand Hed Kandi has enabled mobile ticketing for events through its Ibiza app and its Facebook page. 

The mobile ticketing capabilities, supplied by Ticketscript, reduces the administrative burden of paper ticketing systems, and makes for a simpler buying process for customers, says Hed Kandi. Customers can purchase their ticket on their handset, and then gain entry to an event by presenting their mobile phone at the gate.

“To deliver our digital and mobile strategy, its essential to use the right technology partners and to work collaboratively with the best minds in the market,” says Hed Kandis mobile marketing manager Tom Bulwer. “Ticketscript gave us the flexibility to deliver not only a high-end mobile ticketing solution but also an online solution which is fully integrated into our social networks. The power to reach our fans across these channels in a one-stop-shop was exactly what we needed for our Ibiza campaign.”

Marco Meijer, group sales director of Ticketscript, says: “We strive to be at the forefront in online ticketing by providing new innovative sales channels for our customers and the addition of Hed Kandi as a client is testament to this. The integration of social media and mobile technology compliments traditional sales channels and provides a comprehensive solution for ticketing.”