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Absolute Launches Win Phone 7 80s App

Andy Penfold

Absolute Radio has released Absolute 80s - a new app for the Windows Phone 7 operating system. This is the radio company's second app for the platform - the Absolute Radio listen app has already been downloaded 12,500 times and has 1,200 monthly active users, according to the company. 

Clive Dickens, Absolute radio's chief operating officer says: "Microsoft are a strong supporter of UK commercial radio, and the new WP7 platform is proving popular with our audience."

Absolute 80s is the UK's only radio station dedicated to playing the "undisputed classics of the 1980s", according to the company. The app allows users to listen to the radio station on their WP7 handset.

Across all platforms, Absolute Radio has received 1.7m smartphone app downloads (not including updates). According to the company's stats, the average Absolute Radio mobile app user spends 37 minutes per month within an Absolute Radio app. 

Absolute Radio's latest iPhone app, Rock 'N' Roll Football Live Scores, gives real-time access to the latest Premier League scores and live commentary. In January, this app had an average 'in app' dwell time of 57 minutes on a Premier League match Saturday, according to Absolute Radio.