Acision Powers Mexican Messaging Service

Mexican mobile operator Telcel has launched its Smart SMS service, based upon Acision’s Message Plus solution. The service will offer Telcel’s 61.2m users personalised messaging services which Acision says will generate new revenue streams for the operator.

The Acision solution includes key components of Acision’s Open Data Services Architecture, such as Acision Message Plus, Acision Online Message Store and Acision’s Mobile Data Charging solution. When sending and receiving text messages, Telcel users will now have the ability to send automatic replies, forward or copy messages to another number or email address, block messages from certain mobile numbers, and access stored messages online.

“Over the past nine years, Acision has been working with Telcel, delivering reliable mobile messaging services to the millions of Telcel subscribers every day,” says Salvador Blasco, VP America Movil Global Business at Acision. “We are delighted to continue this relationship, supporting Telcel in adapting to the ever-changing mobile data environment. Telcel will be the first in the America Movil group to offer subscribers an array of innovative, value add messaging services.”