Mobile ticketing and loyalty company ActiveMedia Technology has expanded its European operations, with the opening of a Romanian office dedicated to growing the companys international range of plug-and-play mobile applications.
The Romania team will concentrate on turning existing bespoke mobile applications into off-the-shelf mass market products, and expanding ActiveMedias product portfolio of mobile ticketing and couponing applications.
ActiveMedia Technology redeems more mobile coupons than any other company in the world, and powers some of the most successful mobile voucher and loyalty campaigns, including the Orange Wednesday two-for-one cinema tickets promotion. New products developed by the Romanian team will be aimed at making mobile ticketing more accessible to the cost conscious market.
We repeatedly see companies struggling with the same pain points when it comes to offering mobile services says ActiveMedia managing director, Ariya Priyasantha. Rather than re-invent the wheel time and again, we are harnessing our industry expertise, gleaned from working with companies such as Hutch India, Orange and Virgin Mobile, to develop affordable ticketing, incentives and loyalty reward applications that appeal to the mass market.
ActiveMedia now has offices in London, New Delhi, Mumbai and Romania, and partners in Spain, the US, Ireland, Sweden, Germany and Turkey. Top brands that work with the company include Sony Entertainment, Blockbuster, MTV, Discovery Channel, Horlicks and Pot Noodle.
Orange Wednesdays Case study. Read
Romanina Movie Mania. Read