AdBlock Replaces Blocked Ads with Amnesty International Banners

AdBlockFor 24 hours on 12 March, AdBlock will be start showing ads to its users, in the place of those it normally blocks.

Specifically, the ads will be for Amnesty International, linking to articles by the likes of Edward Snowden, Ai Wei Wei and Pussy Riot, to mark World Day Against Cyber Censorship and protest governments restricting of web access and monitoring of usage.

In a blog post explaining the move, AdBlock CEO Gabriel Cubbage argued that ad blockers are helping protect web users privacy and security, by shutting out malicious or insecure scripts. “As the internet has evolved, ad blocking has become a mandatory digital prophylactic against a suite of invisible threats to your online privacy,” he wrote.

Cubbage also used the opportunity to dispute claims that ad blocking itself is a form of censorship. “Remarkably, there are people in the advertising world who would love to convince you that blocking ads is not only censorship, but an attack on diversity,” he wrote, referring to IAB president and CEO Randall Rothenburgs recent attack on ad blockers. “But how is it censorship for an individual person to install an ad blocker, or just a download a simple text file, because they don’t want to see another banner ad promising One Weird Trick To Lose 60 Pounds in 3 Days?”