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Adfonic Prepares for Expansion

David Murphy

Mobile ad network Adfonic has moved to new headquarters in London’s Covent Garden. The company says the new office provides it with the extra space necessary to accommodate its growing headcount, which it expects to rise from 45 today to over 100 globally in 12 months' time.

Growth in staff numbers and the move to new headquarters, come as Adfonic embarks on the next phase of its growth strategy, following an additional £4.7m in funding announced in September. The investment, made by Adfonic’s existing investors, will support the company’s growth in Europe, N. America and Asia-Pacific.

“The move to our new headquarters is a milestone for us, and mirrors the growth our platform has seen over the past 12 months,” says Adfonic CEO,Victor Malachard. “We’re recruiting across all key business functions, such as ad operations, product development, sales and marketing.”

Adfonic has seen grown its revenues 10-fold over the last 12 months, and has also increased its network of publisher sites and apps to more than 10,000, and its monthly ad requests to over 20bn.