Admob Inc., the mobile advertising marketplace, has announced that its network is serving 300 million mobile page views per month, less than eight months after its launch. The company is celebrating the achievement with a $20 (11) ad giveaway to enable advertisers to trial the service.
To drive further European market growth, the company has appointed mobile advertising expert and blogger Russell Buckley as Managing Director, Europe. He says:
To already top 300 million per month is a significant achievement for AdMob and a major opportunity for advertisers. With mobile advertising gaining traction worldwide, were seeing more and more mobile websites join the network to monetise their sites. Its just a matter of time before mobile achieves parity and perhaps outgrows, the online market.
For advertisers, the AdMob Marketplace delivers access to the worlds largest network of mobile web inventories, a powerful set of targeting tools, backed by real-time metrics and reporting. AdMob enables advertisers to run targeted ads across a comprehensive set of mobile content channels, including communities, entertainment, news and portals.
We have seen a sustained boost to the number of mobile visitors to our site since we began working with AdMob in August to target new users, says Mark Curtis, CEO of Flirtomatic, the online and mobile flirting service. AdMob delivers the best returns weve ever seen from online advertising, and the per-click rates are hugely competitive.
With the addition of a contextual search channel, AdMob now also allows advertisers to build campaigns that include mobile web searches through Googles Mobile AdWords service.
To celebrate the figures, AdMob is offering a free $20 advertising campaign to prospective advertisers to prove the effectiveness of the medium. To claim your $20 campaign and try AdMob, click here.