MymCart has signed a deal with the performance marketing network Affiliate Window to become its mCommerce partner. Affiliate Network will sell MymCarts technology as part of its mobile proposition, opening up a new sales channel for the network, giving advertisers the opportunity to monetise their mobile sites.
“The agreement with MymCart allows us to explore the mobile arena and capitalise on the trend of more and more consumers purchasing products via smartphones and mobile devices,” says Gavin Wilson, commercial director at Affiliate Window. “We looked at the market and felt MymCart offered a strong solution, and had a great understanding of what advertisers want from a mobile offering. The speed and accuracy at which it builds tailored mobile platforms is impressive.” 
