Amazon unveils Google Stadia cloud gaming rival, Luna

Amazon introduced us to a range of products at its 2020 event – including new additions to its Echo family, next generation Fire TV sticks, and a flying security drone from its Ring subsidiary – but its most notable unveiling may have been its cloud gaming service.

Amazon Luna, available through early access to invitees in the US, will enable people to stream games through Fire TV, PC, iPhone, and iPad, with Android compatibility on its way. Games available through early access via the Luna+ gaming channel include titles such as Resident Evil 7, Control, A Plague Tale, Yooka-Laylee, Grid, Brothers: A Tale of Two Sons, and more. Access to Luna+ will cost $5.99 a month during early access.

Amazon has also struck a deal with Ubisoft to offer a dedicated gaming channel from the video game publishing giant. Those who subscribe to the channel will have access to games including Assassins Creed Valhalla, Far Cry 6, and Immortals Fenyx Rising.

Games on Luna can be played with a keyboard and mouse, a Bluetooth game controller, or with a dedicated Luna controller. The Luna controller is Alexa-enabled and connects directly to the cloud. And the Luna experience will tie-in closely with Amazon’s Twitch platform, with gamers seeing Twitch streams within Luna and being able to instantly start playing games from Twitch.

It’s important to note that the Luna service does not break Apple’s App Store guidelines regarding cloud gaming services because Luna isn’t a standalone app and won’t ever appear in the App Store. It’s a web app – and you can expect others with cloud gaming services to follow suit soon enough.