Amobee Wins CTIA Ad-serving Brief

The international CTIA WIRELESS 2008 trade show has selected Amobee Media Systems as its official ad-serving partner for the CTIA Wireless 2008 WAP site, which goes live today and will be up until 5 April.
CTIA attendees can access the events program, keynote schedule, daily news flashes and general information from any mobile phone at: CTIA WIRELESS 2008 places from 1 – 3 April at the Las Vegas Convention Center.
Amobees ad-serving solution will deliver display banner ads from the events top sponsors and partners, including Nielsen, Vantrix, FierceWireless, RCR Wireless, SmartBrief and Cellmania. By clicking each banner, users get information about the company and the sponsors booth location.
Were excited that CTIA has selected us again as its official mobile ad-serving partner, says Amobee Media Systems Chief Marketing Officer, Patrick Parodi. The CTIA mobile site showcases the types of value-added content mobile advertising can enable.
Robert Mesirow, Vice President of Business Operations and CTIA Show Director adds:
Our attendees greatly appreciate mobile access to event information and relevant industry news through the WAP site. Partnering with Amobee Media Systems, we can provide attendees with a convenient and useful service, and sponsors with another avenue for branding and connecting with industry influencers.