AppLovin Acquires Moboqo for European Expansion
- Thursday, October 9th, 2014
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Mobile marketing platform AppLovin has acquired Moboqo, a Berlin-based premium ad network focused on mobile games.
The acquisition will give Moboqo its first non-US office, part of the companys global expansion strategy, and broaden its reach with gaming companies.
“We’re thrilled to expand our footprint in Europe, a market that is increasingly valuable for us as a global technology company,” said Adam Foroughi, AppLovin CEO and co-founder. “With Moboqo’s talented team, we look forward to increasing the acceleration of our European business. Moboqo is a perfect addition to our creative culture while we onboard new clients to our portfolio and build forward-thinking global teams.”
AppLovin reports that a 10 per cent month-on-month growth in business, and expects to exceed $100m in revenues this year.