Ofcom has revealed that 58% of internet users are concerned about the future of Generative AI in society. According to Ofcom’s 2023 Online Nation report, internet users are “conscious” of the

Vodafone has signed a multi-year partnership with Broadmasters music festival as its official connectivity partner. As a result, the telecommunications company will be boosting its network on-site to “ensure festival-goers

Spotify’s head of global marketing, Louisa Ferguson, has described this year’s Wrapped as the “realest” so far, despite something about 2023 feeling “especially chaotic” with regards to how people consumed

Cosmetics company, Avon, has promoted its Chief Marketing Officer Kristof Neirynck as its new Chief Executive Officer. He succeeds Angela Cretu, who has been with the company for over 25 years. Neirynck

Grant Simmons, VP, Kochava Foundry, explains how the firm’s Ultimate Marketer’s Guide to SKAdNetwork (SKAN) can help marketers navigate Apple privacy-centric ad attribution framework. In the evolving landscape of digital

Vodka brand, Smirnoff, has launched a series of activations to champion the power of the collective and reignite social connections around the world in a celebration of the spark that’s

Robert Wildner, Co-founder and CEO at Avow,  explains why the company’s Dynamic Preloads Guide is a must-read for any brand looking to increase downloads of their mobile games. The mobile gaming

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Jellyfish, the global digital marketing business to some of the world’s biggest brands, has announced the appointment of Jo Wallace as its Global Executive Creative Director (ECD). She will shape

Spotify is celebrating the launch of 2023 Wrapped with a live show in London on 30 November. Wrapped Live in London will feature performances of some of the stand out