Beats by Dre taps Erling Haaland for new ad
- Wednesday, November 20th, 2024
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Beats by Dre has enlisted Manchester City and Norway star Erling Haaland for its latest campaign.
The ad was shot in Haaland’s native Norway, capturing the footballer engaged in an intense workout.
The campaign highlights a selection of Haaland’s favorite Beats products, such as the Beats Fit Pro, Beats Solo 4, and Beats Pill, which are prominently featured throughout. 
According to the audio brand, the film emphasises Haaland’s physical strength while “playing to the striker’s dry humour and personality.”
Haaland said: “The wide range of Beats products keeps me motivated, so teaming up on this new film in Norway was awesome.”
