IIR's Mobile 2.0 – Content & Services Conference takes place from 23 25 November 2009, at the Kempinski Bristol Hotel, in Berlin:
IIR says the event will bring together key stakeholders within the mobile Web 2.0 value chain to discuss current trends and revenue generation possibilities, successful business strategies and the future opportunities that exist within this space.
Questions to be addressed include:
- What are the drivers, enablers and opportunities that exist within mobile Web 2.0?
- How can you develop effective strategic partnerships with key players in the mobile Web 2.0 value chain?
- What are the current industry trends and what investments will you need to make to enable sustainable, long-term growth?
- What device and technological advances will impact your business?
- How have app stores changed the marketplace?
- What are the best strategies for ensuring growth and ROI within mobile social networks, mobile content and mobile advertising?
- Is there a future in Web 2.0 for mobile operators?
The conference will include case studies, panel discussions, best practice presentations and product showcases from organisations including the Mobile Marketing Association, Buongiorno UK, BuzzCity, comScore, Flirtomatic, GetJar, itsmy.com, Screen Digest, ShoZu and Vodafone Group.
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