BlackBerry Goes Backstage with The Kooks

Indie pop band The Kooks has adopted Mobile Backstage to connect with its fans, and with the addition of BlackBerry, the service is available on all major platforms.

Mobile Backstage enables users to check in on the bands current movements and also see what other fans are doing. Fans can exchange news and rich media, buy tickets and check into gigs.

Josh Saunders, head of technical and creative at EMI Music, says: “With Mobile Backstage, The Kooks will be able to reach out to fans and communicate with them directly in a more private and personal environment. We intend it to become a space where fans can discuss news and gigs and connect with the band and each other.”