Blippar Brings AR to the Pages of Total Film
- Wednesday, February 15th, 2012
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Total Film has partnered with Blippar to create an interactive, AR-enabled issue of its print magazine. By scanning the front cover and selected pages within the magazine with the Blippar app, users can access content, including preview and behind-the-scenes videos, a link to the Total Film forums, and mCommerce options to purchase DVDs.
“The Blippar experience is a fantastic opportunity for our readers to engage even further in the magazines cutting-edge content,” says Jane Crowther, editor of Total Film. “The interactive features are seamlessly integrated throughout the magazine, even allowing readers to star on the front cover and connect directly to our forums, making this our most interactive, futuristic issue to date.”