Cameo has launched CameoX, an innovative initiative designed to make fame accessible to anyone.

The new platform aims to redefine the traditional boundaries of stardom by providing users with tools to build their personal brands and connect with audiences in unique ways.

CameoX combines Cameo’s extensive celebrity ecosystem with advanced technology to empower users to monetise their skills, talents, and creativity.

Steven Galanis, CEO of Cameo, described CameoX as a “natural evolution” for the platform.

“We believe fame isn’t just for the select few anymore. With CameoX, we’re breaking down barriers and enabling anyone to become a star in their own right,” Galanis said in a statement.

“We’re passionate about helping individuals connect with their fans on a deeper level, especially in an era where people are often more famous than financially secure,” Galanis added.

“Our goal is to support talent at every stage of their career, provide them with the tools they need to succeed, and facilitate a marketplace in which they will thrive.”