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Ofcom: Half of internet users worry about Gen AI’s impact on society

Ofcom has revealed that 58% of internet users are concerned about the future of Generative AI in society. According to Ofcom’s 2023 Online Nation report, internet users are “conscious” of the

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Vodafone named official connectivity partner of Boardmasters music festival

Vodafone has signed a multi-year partnership with Broadmasters music festival as its official connectivity partner. As a result, the telecommunications company will be boosting its network on-site to “ensure festival-goers

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Spotify global marketing boss on ‘realest’ Wrapped in response to ‘especially chaotic’ year

Spotify’s head of global marketing, Louisa Ferguson, has described this year’s Wrapped as the “realest” so far, despite something about 2023 feeling “especially chaotic” with regards to how people consumed

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Avon appoints CMO Kristof Neirynck to CEO

Cosmetics company, Avon, has promoted its Chief Marketing Officer Kristof Neirynck as its new Chief Executive Officer. He succeeds Angela Cretu, who has been with the company for over 25 years. Neirynck

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Smirnoff global campaign celebrates social connections

Vodka brand, Smirnoff, has launched a series of activations to champion the power of the collective and reignite social connections around the world in a celebration of the spark that’s

Member Content Jo Wallace joins Jellyfish as Global Executive Creative Director
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Jo Wallace joins Jellyfish as Global Executive Creative Director

Jellyfish, the global digital marketing business to some of the world’s biggest brands, has announced the appointment of Jo Wallace as its Global Executive Creative Director (ECD). She will shape

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Spotify launches 2023 Wrapped with live London show

Spotify is celebrating the launch of 2023 Wrapped with a live show in London on 30 November. Wrapped Live in London will feature performances of some of the stand out

Member Content The Mindset Platform by GumGum introduces groundbreaking Index – unlocking actionable insights for brands to better align ads with consumer interests
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The Mindset Platform by GumGum introduces groundbreaking Index – unlocking actionable insights for brands to better align ads with consumer interests

GumGum, the creator of mindset technology, is proud to introduce its groundbreaking Mindset Index, a powerful new data insight platform poised to redefine how brands gauge audience engagement within specific

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Future of Mobile Festival 2024 schedule announced

The schedule for Masterclassing’s 2024 Future of Mobile Festival has been announced. It includes nine Mobile & App Masterclasses, starting in Barcelona on 27 Feb, with other events taking place

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3DLook enters strategic partnership with Bershka

3DLook, which specialises in AI-powered mobile body scanning and virtual try-on solutions, has announced a strategic partnership with Bershka, a leading fashion brand under the Inditex (ITX) umbrella. The collaboration

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