VR & AR
Back to Basics: A 2020 Guide to Mobile Marketing
If your company wants to engage customers, mobile is the only game in town. People depend on their mobile devices to manage their lives, interact...
2019 Gartner Peer Insights ‘Voice of the Customer’ Report for Mobile Marketing Platforms
Since October 2015, more than 300,000 reviews across more than 330 markets have been posted to Gartner Peer Insights. The “Voice of the Customer” is...
The Mobile Finance Report 2019
Adjust has released the very first Mobile Finance Report, in collaboration with App Annie. The new report highlights the markets to be in, with app...
Adding Whatsapp to your Shopify customer journey
As the use of WhatsApp continues to skyrocket in eCommerce, companies are using the WhatsApp Business solution to send notifications, handle inquiries, personalise...
Leverage WhatsApp to future proof your CX strategy
Have you ever wondered how WhatsApp is reshaping marketing and customer experience? Just for the readers of the Mobile Marketing Magazine, we’re delighted...
Ad fraud and how to fight it
Ad fraud is one of the most pressing issues for the entire digital advertising ecosystem. It's a silent killer of brands' botom lines, due to...
Unlock the secrets to earning mobile app monthly recurring revenue
This comprehensive step by step guide from Kumulos will show you how to solve one of the biggest challenges facing mobile app development today –...
Germany eCommerce market analysis
Internationalisation and cross-border selling are getting more and more important. However, without much knowledge about the new markets you want to target, the risk of...
2019 Gartner Magic Quadrant for Mobile Marketing Platforms
Gartner’s much-awaited 2019 Gartner Magic Quadrant for Mobile Marketing Platforms is out. Should a mobile marketer employ platforms specifically designed for those devices or utilise...
Adjust Global App Trends 2019
The Global App Trends 2019 covers a year’s worth of data from standout applications in 23 verticals. The report includes metrics such as app retention,...
The Adjust guide to mobile fraud
Mobile fraud poses a serious problem for everyone in the mobile advertising industry, from publishers to measurement partners. Not only does it cause damage to workflows,...
CPG marketer’s guide to creating more sales
The day of a consumer packaged goods (CPG) marketer is relentless - so many channels, so many paths to purchase, and so much content to...
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