Caught on Camera at MWC

While we were out in Barcelona last week, we managed to secure screen time with some of the many players in the mobile marketing ecosystem to find out more about what they do, who they do it for, and their take on the current trends at play in the mobile marketing space.

Fiksu told us about its unique app promotion aggregation platform, OpenMarket about the latest trends in the mobile messaging and aggregation sector, and Upstream about targeting consumers with relevant, contextual messages, while respecting their privacy.

We also heard from Adfonic about how brands are turning to rich media mobile advertising, from Mocean Mobile, whose ad-serving technology is used by some of the world’s largest publishers, and from Velti about its mobile engagement platform.

You can see all the videos below:

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