Could a Samsung Takeover Save RIM?

With rumours suggesting Samsung is considering a takeover of RIM, Craig Cartier, from analyst firm Frost & Sullivan, thinks the move could be in the best interests of both companies.

“If Samsung – or any other Android partner – were to integrate RIMs enterprise services, like Blackberry Messenger, into their offering, they would achieve instant differentiation in the increasingly-monochrome Android space,” says Cartier. “Not to mention gaining a brand which, despite its recent misfortune, still enjoys a loyal following and has seen recent gains in developing markets globally. RIMs current state may not be so precarious after all.”

The takeover rumours reflect the difficult year RIM had in 2011, as their global market share dropped dramatically – something Cartier believes can be attributed to the “meteoric rise” of Android.

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